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- ♞ Ace Mobility Deck Breakdown
♞ Ace Mobility Deck Breakdown
Hey Persuaders!

Today, we will look at a subscriber’s deck that was sent to me.
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The design here isn’t ideal, but the content is all here. No real significant changes required, but this is one of the few times that I’d recommend bringing in a designer to fix this up.

This is a great perspective framer; it doesn’t fit the mould of a traditional perspective framer, but generally speaking, one of the biggest things that investors want to see is that you have a connection to the problem, which will help you remain connected to the company and motivated to work even when things get tough. This does that job while also creating a lens through which to interpret the deck.

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Strong problem slide that also maintains the connection to the perspective framer and wider story that the founder is trying to tell.

Again, this is a great slide. It uses the rule of threes to narrow down the wider societal/personal problem to three specific problems that the company can solve.

This is a clear solution. The only criticism is that if you take the time to point out three very specific pain points (as was done on the slide above), then you should be able to address how you solve those problems on this slide.

This is good placement for the traction slide. Unfortunately, the traction isn’t excellent here, but this is where you need to be able to show that there is market acceptance of your idea.

This is the first major mistake. Although I often say not to address both sides of a “marketplace” directly, in this case, at this point in the deck, investors will have loads of questions about why someone would choose to drive for this service over Uber/Lyft. It is vital here that this is addressed directly.




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Onwards and Upwards,

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