♞ Building Your Story Vault

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It’s been a while since I’ve talked about a Story Vault, so today, I want to remind everyone of the importance of building your story vault.

A story vault is a collection of stories that you prepare that you can pull out at any time to help you explain concepts, relate to others and add emotion to your pitch. One of the greatest skills that a founder can have is the ability to be personable and get you to buy into the missions and vision of their company. The easiest way to do that is through well-placed stories.

Personally, I keep a story vault in a Notion document where I can add different stories, each with a purpose, and when necessary, I can rely on them to fulfill that purpose. Here is how to start your story vault…

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  1. Create a list of stories from the biggest moments in your life; these are the stories that move you, the ones that you truly get emotional telling. These are powerful in getting others to connect with you.

  2. Classifying your story based on the emotions that they convey, I break mine into seven categories: happy, sad, disgusted, angry, fearful, bad and surprised. These are the emotions I want others to feel when I tell the story.

  3. Understand the purpose of your stories. Aside from the emotion, what point/message do they convey?

Do you have a story vault?

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