♞ Chillchat Deck Breakdown

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This is a cool cover slide. It hits all the main points, including the company name, logo, and one-liner, while also clearly communicating the company's brand image. It’s smart and simple.

This is a product slide. It explains what the product is and not why the company exists. This is a huge flaw when pitching; you never want to focus on the product, but rather on the benefits. I’d never recommend putting a product slide this early in a deck even for a deeptech company, always hit the problem and solution first.

We can see that with the deck starting by pitching the product, it’s hard to pivot away from that style. Now, we begin to see a list of features. The risk with this style of pitch is that unless the investor sees themselves as a customer, they will struggle to understand the value of the product without being told what pain point it solves.

Again, it continues to go through more features without any narrative.

More features…

More features…

This slide is ineffective at communicating that it combines the efforts of a handful of companies. The design here would need some serious work to make it clear what they are trying to convey.

These types of comparisons, where the benefits are all subjective, don’t mean much unless you took the time to explain the painpoints. The lack of a clear problem being solved is insurmountable for this pitch.

Would you invest based on this deck?

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