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- ♞ Heyday Deck Breakdown
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Today, I want to look at this deck from Heyday, which they used to raise $2M in Seed funding.
I won’t be doing a slide-by-slide breakdown of this 38-slide deck. Instead, I want to share with you the first ten slides, which they follow a few strategies that are solely designed to leverage psychology; these are:
Sharing your top traction point early.
Raising social status at the start of your pitch.
Building a strong narrative and perspective framer to help the investor interpret the pitch from the perspective most favourable to you.
This is a traction point and an attempt to establish social status.
More work towards establishing social status
Now we get into a perspective framer here; they are trying to show their perspective on the commerce market and why their product is going to be a fundamental part of the industry.
Click below to view the rest of the deck.
Would you invest based on this deck? |
Are you looking to grow your business? Here is how I can help:
📱 Book a Strategy Call to get 1:1 feedback on your pitch, pitch deck and/or fundraising strategy. (If you need general startup advice, then reply to this email, and I’ll let you know if/how I can help.)
Onwards and Upwards,
