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Pitch Deck Content Checklist
Read time 1.9 minutes
In the past couple of weeks, many of you emailed me asking for a checklist to ensure that your deck has everything it needs. So, in this newsletter, I will give you a comprehensive list of the categories of content you should have prepared before you start talking to VCs. Many of these will be dealt with in the deck (most should), but some can be saved for the first few questions that a VC will ask you and for the pitch memo.
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Problem
Solution
Opportunity (Specifically showing that this is a venture-backable company with the ability to scale)
Traction
Market
Team
Use of Funds
Competition
Business Model
Pricing
Distinctiveness (What do you believe that others don’t OR what technical/legal challenge are you overcoming that others haven’t before)
Target Customer
Unit Economics
Ask
Go-To-Market/Growth Strategy
Before sending your investment documents to investors make sure that you have an answer to all these broad categories of questions that investors will ask.
Do you address all 15 of these categories? |
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Onwards and Upwards,
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