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Before we jump into today’s content, I wanted to let you know that I’ve updated our referral program. Now, with just 1 referral, you can access a database of 100+ pitch decks.

Note: I am using fraud prevention for our referral program now, so if you use your work email to refer your personal email, for example, that won’t count as a referral; you need to refer someone new. We are using AI and IP addresses to verify accuracy.

Today, I want to look at this deck from Yummi, which they used to raise $200k in pre-seed funding.

Simple opening slide. I’d recommend putting a one-liner underneath your name. Just give investors an idea of the company before they start reading content. Otherwise, their minds just start running wild guessing based on the images, and that can be counterproductive when you want their full attention on your deck.

I appreciate the attempt at a perspective framer, but this isn’t done well. It’s not engaging; it doesn’t make the investor feel anything. It’s really marketing speak for your customers more than a proper framer for investors.

The ideas here again are great, but the way that they were executed was poor. If they had only bolded “bad tasting” in the first sentence, it would be much more effective. Having multiple bold words in the first sentence defeats the point of bolding words, which is to make it read like bullet points when someone won’t read the entire slide.

Same mistake here…

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Not a fan of the design here. It takes a second to organize this information in your brain. I’d rather have a design that doesn’t require any thinking to understand.

Same bolding and design issues here.

This deck is 18 slides long. If you want to reach the rest, click here.

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Onwards and Upwards,

Liam Gill

P.S. It would greatly help me if you could share the newsletter with more founders to help grow our community!